Elesi Azumah
Marketing & Communications Specialist
As a seasoned Marketing Specialist, I possess a robust background in strategic
planning, event management, and corporate social responsibility. Proficient at
executing diverse advertising and media strategies, driving brand engagement,
visibility, and awareness. Proficient in B2B regional marketing initiatives, product
knowledge, and content management, contributing to substantial increases in
brand conversions.
With a proven track record of optimizing and executing digital campaigns for
brands such as: Close Up, Travel Start, and the Durban Business Fair, resulting in
a substantial increase in engagement and conversions. Additionally, my editorial
endeavors yielded a noteworthy 20% increase in user engagement within a
mere three-month period, underscoring my ability to enhance content quality
and drive website traffic effectively.
- Adobe Indesign
- Brand Awareness & Visibility
- copywriting
- Digital Marketing
- go-to-marketing strategies and communication
- photoshop
- Project development & management
- social media management
Education
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01/02/2012-17/02/2015
Diploma in Journalism and Media Studies at Damelin Education Group
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Major Subjects: Media Law, News Reporting and Language Studies
Courses: Adobe Photoshop, In-design, Compu-Typing
Communication Science, Editorial Management, Media Production.
Experience
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11/04/2022- 30/11/2023
Regional Marketing Coordinator at ZoomFibre
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01/07/2021- 25/03/2022
Digital Communications Assistant at Keyrus South Africa
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01/12/2017- 25/06/2021
Editor-in-Chief at Blazon Magazine
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01/02/2017-30/07/2017
Public Relations Officer at Dotcom Holdings