Google Ads Specialist

About the job

About Vulcan

Vulcan Digital is an innovative marketing agency specializing in partnering with E-commerce stores globally. We provide a distinctive approach that merges comprehensive, full-suite marketing services with the specialized expertise of rapidly growing single-channel agencies. This strategy guarantees that our E-commerce partners benefit from a unified and extensive marketing plan across all channels, all conveniently managed under one roof.

Job Description

We are currently searching for a skilled, experienced Account Manager to take charge of managing Google Ad campaigns for our clients. This role is fully remote, providing the flexibility to work from anywhere and semi-flexible working hours. Candidates would be expected to have, at minimum, partial availability during Eastern Standard Hours. Ideal for those who excel at strategic advertising and client communication, this position offers the opportunity to work independently and be part of a dynamic team.

Key Responsibilities

Develop, optimize, and oversee Google Ad campaigns, ensuring alignment with client KPIs and a focus on driving revenue.
Manage product feeds in Google Merchant Center to enhance the performance of shopping campaigns.
Implement and maintain backend tracking using third-party APIs, Google Analytics 4, and Google Tag Manager as needed.
Coordinate with the wider team and engage with new clients during the onboarding process.
Analyze campaign data thoroughly, derive actionable insights for strategic decision-making, and communicate these findings to the team.
Collaborate with copywriters and designers to create engaging and visually appealing advertisements.
Stay updated on PPC marketing trends and adhere to industry best practices to maintain an innovative and effective approach.
Handle multiple projects and experiments simultaneously, ensuring timely execution and adherence to our high quality standards.
Foster effective communication and collaboration within a remote team environment.
Assist in developing budget recommendations for clients based on past performance and market analysis.
Participate in regular strategy meetings to discuss optimization and performance enhancement opportunities.

Requirements

A minimum of one year of hands-on experience managing Google Ads for ecommerce brands, coupled with a comprehensive grasp of digital marketing strategies and data analytics.
In-depth knowledge of Google Merchant Center, including experience with product feed optimization.
Experienced with Google Analytics 4 and Google Tag Manager, using these tools to track and optimize campaign performance.
Minimum of one year of direct experience with Shopify platforms.
Fluent in English, demonstrating exceptional communication abilities in both writing and speaking.
High proficiency in analyzing complex data sets and making data-driven strategic decisions.
Innovative and creative thinker with meticulous attention to detail and strong problem-solving capabilities.
Independent and proactive, capable of juggling multiple priorities efficiently.

Why Work With Vulcan?

Enjoy a liberating work environment that emphasizes results over micromanagement, giving you the autonomy and trust needed to excel.
We maintain a limited client roster per team member, ensuring you can build deep and meaningful relationships with each brand.
Collaborate exclusively with top-tier clients who value mutual respect and share a genuine enthusiasm for our services.
Benefit from significant career advancement opportunities and long-term support as our agency continues to expand.

Google Ads Specialist