Social Media Content Creator

About the job
Social Media Content Specialist (Remote – Offshore)

Location: Remote (Latin America or South Africa preferred) Compensation: $1,500 – $2,000 USD per month Job Type: Full-Time

About Us

We are a dynamic and growing enterprise supporting multiple ventures, including a best-selling children’s book author and illustrator, a budding entrepreneur focused on family business and short-term rental cabins, and their associated lifestyle brands. Our mission is to amplify unique voices and compelling stories through engaging digital content. We thrive on creativity, strategic growth, and connecting authentically with our diverse audiences.

The Opportunity

We’re seeking a highly organized, tech-savvy, and independent Social Media Content Specialist to be the driving force behind our digital presence. This is a crucial full-time, remote offshore position, open to talented individuals in Latin America or South Africa.

You’ll be the go-to “social media guru,” taking ownership of content creation and social media monitoring across three distinct areas of our business: a prominent author’s platform, a short-term rental business, and a founder’s personal brand. Your primary focus day one will be on the author’s dynamic business. We need someone who is a Type A personality in terms of organization and consistency, capable of taking creative flows and structuring them into highly effective content strategies.

While direct overlap with US hours isn’t always essential for content creation, you’ll need the flexibility to post at optimal times for our US/Canadian audiences. If you’re a self-starter with excellent video editing skills and a passion for turning ideas into engaging digital experiences, we want to hear from you!

Key Responsibilities

Social Media & Content Strategy:
Collaborate weekly with our founders to develop and execute a clear content calendar across all three business areas.
Strategically manage and grow social media accounts (Instagram, LinkedIn, TikTok, etc.) for the author’s business, the short-term rental cabins, and the founder’s personal brand.
Stay up-to-date on platform algorithms and content trends to ensure maximum reach and engagement.
Content Creation & Editing:
Create compelling written, visual, and video content tailored for platforms like Instagram (including Reels), LinkedIn, and other relevant channels.
Repurpose recorded content into high-performing posts, short-form videos, and email campaigns.
Utilize your video editing skills to produce polished and engaging short-form video content from raw footage.
Performance Monitoring & Optimization:
Analyze social media performance metrics and continuously improve content distribution and strategy based on data.
Track growth, clarity, and resonance, iterating on content plans as needed.
Email Marketing Support:
Support email newsletter efforts, primarily using Flodesk and Beehiiv (experience with these specific ESPs is highly valued, not Mailchimp).
Independent & Organized Execution:
Take the founders’ creative ideas and help organize them into structured, executable content plans and workflows.
Manage multiple content streams and posting schedules independently, ensuring consistency and accuracy.

Qualifications

3-5 years of experience in social media management, content creation, and digital marketing.
Proven expertise in video editing for social media platforms.
Highly organized, consistent, and a self-starter, comfortable working independently in a remote environment.
Tech-savvy with a strong ability to quickly learn and master new digital tools and platforms without extensive training.
Strong writing, editing, and visual storytelling skills.
Experience managing multiple social media accounts and analyzing performance data.
Excellent communication skills, able to collaborate effectively with founders and diverse teams.
Proficiency with content creation tools like Canva, Instagram Reels, and video editing software.

Bonus Points

Familiarity with personal branding, parenting/family/lifestyle content.
Experience supporting multiple brands or entrepreneurs simultaneously.
Secondary skillset in SEO or experience with basic paid ads is a plus (not required).

Why This Role?

You’ll have real ownership over content creation and social media strategy for multiple, impactful brands.
You’ll work directly with supportive founders who value your independence and expertise.
This is an opportunity to shape compelling narratives and grow digital presences from the ground up.
You’ll grow alongside exciting projects, with potential for long-term collaboration.

Social Media Content Creator