Marketing Operations Lead(Remote)

About the job
Marketing Operations Lead

Remote | Full-Time

Reports to: Founder/CEO

The Opportunity

We are one of the most respected revenue operations consulting firms in the online business space. Over the past 6 years, we have built deep credibility working with the biggest names in our industry, helping businesses generating $100K+/month fix the revenue leaks that are silently killing their growth.

Here is the problem: almost nobody knows we exist unless they have seen our founder speak at a mastermind or heard him on a podcast. We have massive IP, proven frameworks, a pipeline of stage and podcast opportunities, and six years of results to point to. What we do not have is anyone driving the marketing engine day-to-day.

This role exists to change that. You will be the first dedicated marketing hire and the person who turns a founder’s nonstop content creation and speaking engagements into a predictable, scalable demand generation machine.

What This Role Is (And Is Not)

This is a Marketing OPERATOR role, not a Marketing Strategist role.

Our founder is the strategist and content engine. He generates ideas constantly, speaks on stages weekly, records podcast appearances, and produces high-value material at a rapid pace. The bottleneck is not ideation or content quality. The bottleneck is that every single piece of marketing execution, from project management to vendor oversight to funnel builds to email sequences, currently runs through one person who is rarely at a desk.

You are the person who takes the raw material and turns it into a machine. You own the operational layer between the founder’s brain and every marketing deliverable that reaches the market.

What You Will Own

Content Operations

Take raw footage from stage talks, podcasts, and partner conversations and manage the full post-production pipeline: writing editing briefs, managing revision cycles, and repurposing into long-form (YouTube) and short-form (IG Reels, Shorts) content. You are not behind the camera — you are the person who takes what was shot and drives it to a finished product.
Own the content calendar across all channels and ensure consistent publishing cadence
Manage relationships with editors, designers, and freelance creators

Creative Direction & Conversion-Focused Editing

Provide sharp creative feedback on all video content, ads, and VSLs. Looking good is table stakes — your job is to make sure every piece of content is built through the lens of conversion: strong hooks, clear CTAs, emotional triggers, and pacing that keeps attention.
Manage ad creative and VSL edits from raw footage through final cut, ensuring every revision moves the needle on performance, not just aesthetics
Know the difference between what looks polished and what actually converts, and push editors and creators toward the latter

Email & Nurture Systems

Build and maintain email sequences tied to specific pipeline stages, lead magnets, and audience segments
Own newsletter production end-to-end: brief from founder → draft → design → send → report
Monitor and optimize email performance metrics (open rates, CTR, conversions)

Funnel & Campaign Execution

Build landing pages, lead magnets, and campaign assets using existing templates and frameworks
Ensure tracking, attribution, and analytics are properly set up for every campaign
Coordinate launch timelines and ensure nothing ships without QA

Project Management & Vendor Oversight

Be the central hub for all marketing projects: timelines, task assignments, status updates, blockers
Manage external agencies, freelancers, and contractors without the founder needing to be in the loop on every detail
Create and maintain SOPs for repeatable marketing workflows

Founder Leverage

Turn a 45-minute voice memo recorded on a plane into a content plan, email drafts, and creative briefs
Attend (virtually or in person) key founder activities to capture content opportunities
Proactively identify what content and campaigns should be built from the founder’s existing IP library

Who You Are

You have been the #2 at a small marketing agency OR the marketing manager at a founder-led company doing $1M-$5M in revenue. You have lived in the chaos of a fast-moving business before.
You are a savage with AI. You use AI tools daily to move faster than any traditional marketer could: drafting copy, repurposing content, building workflows, analyzing data, generating creative concepts. If your current AI usage does not make people say “wow,” this is not the role for you. We expect you to operate at 3-5x the speed of a traditional marketing operator because of how you leverage AI.
You think in workflows, SOPs, and deliverable timelines, not just in branding and audience personas. You are the type of person who sees the positioning decks and audience personas and immediately starts thinking of ways to attack.
You can take a messy Loom video and a few bullet points and turn them into a polished campaign without asking 15 clarifying questions.
You are relentlessly organized. Deadlines do not slip. Balls do not get dropped. You are the person who follows up before anyone has to ask.
You are fluent in modern marketing tools: email platforms (ActiveCampaign, HubSpot, or similar), funnel builders (ClickFunnels, GoHighLevel, or similar), project management (Asana, Monday, ClickUp), basic analytics, and AI tools (ChatGPT, Claude, Midjourney, Descript, or similar). You do not just “use” AI — you build it into every workflow so that your output speed and quality are unreasonable compared to peers.
You understand direct response marketing well enough to know what good copy, a strong hook, and a high-converting page look like, even if you are not the one writing them from scratch.
You are comfortable managing up. You will need to pull content and decisions out of a busy founder, set deadlines for him, and hold the line when things need to ship.

Nice to Have (Not Required)

Experience in the online coaching, consulting, or info product space
Familiarity with revenue operations, sales systems, or B2B service businesses
Direct response advertising experience: managing ad creative, writing hooks, understanding what converts in paid media
Experience managing YouTube channels or podcast production workflows
Basic design skills (Canva, Figma) for quick asset creation

Marketing Operations Lead(Remote)