Senior Media Buyer – Meta Ads

⚠️ IMPORTANT: PLEASE READ BEFORE APPLYING
DO NOT submit your application using the VirtualStaffSA Apply button alone.

To be considered for this position, you MUST complete our official application form using the link below:

👉 APPLY HERE: APPLICATION LINK

Applications submitted only through VirtualStaffSA will not be reviewed.

Please read the requirements below before completing the application.

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Can you launch a lead-generation campaign, read the data, and know exactly what to fix? Do you understand why an ad underperforms — and what to test next? If paid advertising is your craft, keep reading.

We’re hiring a Senior Media Buyer on behalf of a U.S.-based marketing agency serving home service and remodeling brands. You’ll own paid ad campaigns across Facebook and Instagram for 8–12 client accounts — driving real leads for real businesses, with your results visible every single week.

This is a performance-driven role. Vanity metrics don’t matter here. CPL, ROAS, and conversion rates do.

WHAT YOU’LL DO:
Campaign Management

• Launch, monitor, and scale campaigns across Facebook and Instagram
• Own 8–12 client ad accounts simultaneously
• Run structured A/B tests on creatives, audiences, headlines, and offers
• Analyze performance data and make optimization decisions based on real results — not hunches

Creative & Copy

• Write direct-response ad copy in English for lead generation campaigns
• Build static ad creatives using Canva and Midjourney
• Contribute to creative strategy and funnel optimization

Reporting & Communication

• Track and report on the KPIs that matter: CPL, CTR, ROAS, and conversion rates
• Communicate campaign updates and performance insights to the internal team
• Flag issues early — and bring solutions, not just problems

WHAT WE’RE LOOKING FOR:

• 3+ years of hands-on experience running Facebook/Meta Ads, ideally for U.S. or English-speaking markets
• Deep understanding of lead generation and direct-response advertising
• Proven experience managing multiple client accounts at once
• Ability to read ad metrics and make data-driven optimization calls
• Proficiency with Meta Ads Manager, Canva, and Midjourney
• Excellent written English — you can write ad copy that converts American homeowners, not just communicate clearly
• Organized, detail-oriented, and proactive in communication
• Reliable home office setup with stable, high-speed internet
• Availability to work U.S. business hours: Monday–Friday, 9:00am–5:00pm U.S. Pacific Time, year-round. Please check what this schedule means in your time zone before applying, and apply only if it works for you long-term.

NICE TO HAVE:

• Experience in home services, construction, remodeling, or local lead generation
• Familiarity with CRM integrations and conversion tracking (GoHighLevel)
• Static ad concepts you designed that produced measurable results
• Meta Certified Media Buying Professional certification

WHAT’S INCLUDED:

• $7.25 – $10.25 USD/hour, paid in USD — placement within the band depends on demonstrated results and account load, with a formal review at 90 days
• Performance bonuses tied to account performance and client retention
• Healthcare benefit after 90 days — a monthly health coverage allowance so you can choose the plan that fits you and your family in your country
• Fully remote, full-time, long-term contractor position — we hire for years, not projects
  Clear growth path into a Partner Media Buyer role
• Work with a fast-moving U.S.-based team in the home service industry

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Before You Apply
As part of the application, be prepared to describe one paid ad campaign you managed: the results you drove, and the specific optimizations that made the difference — plus your best CPL and the offer behind it and a short video introduction. You may use a Loom recording for this.

Please follow all instructions in the application form. Incomplete applications may not move forward.

⚠️ APPLICATION INSTRUCTIONS
Do not apply using the VirtualStaffSA application alone.

To officially apply for this position:

STEP 1: Click the application link below.
STEP 2: Complete the entire application form.
STEP 3: Submit your application through Ashby.

👉 OFFICIAL APPLICATION: APPLICATION LINK

Your application will only be considered once the official application form above has been completed.

We read every qualified application personally. No fees are charged at any stage of hiring, ever.

Senior Media Buyer – Meta Ads