Marketing Generalist

Marketing Generalist

Learntastic

  • Full Time

Learntastic

  • Full Time

Learntastic

About the job
About LearnTastic

LearnTastic is a fast-growing online education platform providing accredited continuing-education and compliance courses for professionals across industries—from healthcare and construction to HR and education. With more than 1,000 courses and over a million learners served, LearnTastic is redefining accessible, self-paced learning. Our mission is to make professional development simple, engaging, and impactful—anytime, anywhere.

About The Role

We’re looking for a Marketing Generalist who’s comfortable wearing multiple hats — someone

who can jump between updating a webpage, building out a Salesforce campaign, pulling

analytics, and putting together a polished design asset or presentation, all in the same day. This

is a great fit for someone with 1–3 years of hands-on marketing experience who wants to grow

into a broader strategic role while remaining close to day-to-day execution.

Job Description:

Make routine updates and edits to company websites (content, images, basic layout changes) in WordPress

Support email marketing and campaign execution using Salesforce Marketing Cloud

Account Engagement (MCAE / Pardot), including building emails, landing pages, forms, and automation workflows

Manage and update records, leads, and campaign data within Salesforce CRM
Design marketing collateral (social graphics, one-pagers, presentations, email templates) using the Adobe Creative Suite (Photoshop, Illustrator, InDesign)

Build and format PowerPoint presentations for sales, leadership, and internal use
Monitor and report on website and campaign performance using Google Analytics
Assist with paid digital campaigns (Google Ads, social ads), including basic setup, monitoring, and reporting

Support broader marketing functions: content creation, brand consistency, sales

enablement materials, internal communications, and event coordination

Collaborate with sales, leadership, and other departments to align marketing efforts with business goals

Social Media Posting and Monitoring

Must-Have Qualifications:

1–3 years of marketing experience (internships count)
Hands-on experience editing websites in WordPress
Working knowledge of Salesforce CRM and Salesforce MCAE / Pardot
Proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign)
Strong PowerPoint skills — building clean, professional, on-brand decks
Familiarity with Google Analytics and Google Ads
Understanding of core marketing principles: campaigns, segmentation, content strategy, basic SEO

Strong attention to detail and comfort managing multiple projects at once
Clear written and verbal communication skills

Nice to have:

Experience in a B2B or manufacturing/industrial marketing environment
Basic HTML/CSS knowledge for email or web tweaks
Elementor or page-builder experience within WordPress
Experience supporting multi-brand or multi-entity marketing efforts

What success looks like in the first 6 months:

Comfortably managing WordPress edits and Salesforce/MCAE campaign builds with minimal oversight

Producing clean, on-brand design assets and presentations independently
Delivering basic performance reports (traffic, campaign engagement, ad performance) on a regular cadence

This is a remote position.

Marketing Generalist

Effective learning underpins all social growth. Learntastic offers world class, effective and expert led courses to power your future by harnessing technology. It’s one of the most trusted all-in-one platforms for regulatory approved online training and certification We strive to create extraordinary learning experiences through immersive course materials. Our in-demand skill courses intend to create a greater impact on the future of learning globally. Our wide range of solutions cater to individuals and organizations and can be learnt at one’s own pace. We have certified over 1 million students so far.

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