Marketing Campaign Manager

About the job

Location: South Africa (Remote)

Salary: R500,000

Cognisys is a leading Cyber Security company specialising in Penetration Testing, GRC Consulting, and Managed Security services. We pride ourselves on our customer, forward-thinking approach, and commitment to excellence. Our small but mighty team works with some of the best-known companies in the world, covering over 30 countries worldwide!

About the Role

We’re looking for a commercially-minded Marketing Campaign Manager / Marketing Specialist to plan, launch, and optimise multi-channel campaigns that build brand authority and generate a high-intent sales pipeline. The purpose of this role is to build strong foundations and scale what works, so an individual who isn’t afraid to test, learn and adapt is essential.

Key Responsibilities

Campaign Strategy & Planning

Build and execute a campaign roadmap that aligns with business goals, revenue targets and priority services.
Develop account-based marketing (ABM) campaigns to obtain new high-value clients.
Proactively propose new campaigns with clear business cases, expected ROI and measurement plans.

Multi-Channel Execution

Deliver integrated campaigns across online and offline channels such as social, email, webinars/events, partner marketing, PR and landing pages.
Brief team members on content and asset creation, such as blogs, landing pages, paid ad copy, social posts, and sales enablement collateral.
Coordinate with internal stakeholders and external partners to deliver high-quality work at pace.

Sales Alignment & Enablement

Where required, collaborate with sales to aid deal conversion and account engagement.

Data, Optimisation & Reporting

Own performance tracking and reporting.
Use insights to improve targeting, creative, offers, landing pages and nurture journeys.

Partner & Event Marketing

Create and collaborate on marketing initiatives with partners that are mutually beneficial to both parties.
Build a collaborative partner marketing campaign timeline that includes activities such as webinars, events, and onboarding comms.
Support with company events when necessary.

What You’ll Work On

Regulatory-led campaigns: DORA/TLPT momentum, NIST CSF 2.0 transition, NIS2 audit readiness, EU AI Act readiness and applicability, Cyber Resiliance Act early obligations.
Events & webinars: targeted webinars (e.g., NIS2 first audit readiness; AI Act readiness), and key moments like RSA Conference activation.
Growth plays: AI governance package positioning for upsell/cross-sell penetration testing roadmap collateral, and TPRM (third-party risk) themed campaigns/events.

KPIs (Primary)

Pipeline & revenue impact (primary)
Marketing Qualified Leads & Sales Qualified Leads (SQLs) conversion rate
Pipeline influenced
Marketing attrition
ABM: engaged target accounts, meetings booked, opportunities created, and expansion pipeline.

Requirements

3+ years in B2B campaign marketing (desirable)
Proven success in delivering multi-channel campaigns and ABM programs.
Comfortable presenting results, insights and recommendations to senior stakeholders.

If you think you can deliver but don’t match the criteria above, please don’t be put off. We are very open-minded and focus on ability and attitude above skills.

What We Offer

Competitive base salary up to R500k
25 days of annual leave plus bank holidays
Your birthday off 🎉
R46,000 annual personal training and development budget
A high-trust, supportive environment with clear career progression
Refer-a-friend bonus scheme (up to R46,000)

Why Join Us?

At Cognisys, you will be part of a collaborative and innovative team that values your input and shares support. You’ll have the opportunity to work on challenging projects that make a real impact on our clients. We’d love to hear from you if you want to challenge, lead and innovate!

We’re not just about the work; we’re about the people. Join a team where innovation is celebrated and your contributions are valued. We foster a collaborative environment where fresh ideas thrive and professional growth is encouraged.

Marketing Campaign Manager