Director of Marketing

Role: Director of Marketing / CMO

Priority Location: South Africa / Latin America

Working Hours: 8AM – 5PM (Mon – Fri) CST

Salary Range: $4000 – $5000 USD per month (The final offer is at the client’s discretion and depends on the candidate’s interview result, skills, and experience.)

Type of contract: Independent Contractor

Type of job: Remote

About The Role

Drive the future of a premier financial services firm as our Director of Marketing / CMO, where you will lead our multi-channel strategy across digital, workshop, and referral platforms. Leading a talented team, you will transform complex data into high-growth strategies, refining our workflows and scaling our impact through analytical precision and creative innovation. This is a high-stakes leadership opportunity to partner with executive visionaries, own the end-to-end marketing engine, and deliver measurable excellence in a fast-paced, results-oriented environment.

Key Responsibilities

Oversee and execute multi-channel marketing campaigns across workshops, digital platforms (ads, email, social), and referral programs.
Manage a team of 6-7 marketing professionals and maximize brand impact.
Analyze performance data and marketing metrics to identify successful trends and make data-driven improvements.
Develop clear marketing workflows, SOPs, and KPI tracking systems to streamline team performance.
Collaborate with the current in-house Marketing Manager to leverage institutional knowledge and ensure a smooth leadership transition.
Forecast and achieve quarterly and annual marketing goals to drive company growth.
Apply strong problem-solving skills to continuously audit and improve the effectiveness of all marketing efforts.
Provide strategic leadership and expert recommendations to the executive team regarding long-term marketing vision.

Key Qualifications

Proven experience managing and leading marketing teams
Proficient with Salesforce CRM and Microsoft Office suite (Excel, Word, PowerPoint)
Strong data analysis and problem-solving skills to optimize marketing performance
Ability to build and execute integrated marketing strategies across multiple channels
Experience forecasting marketing goals/budgets and tracking KPIs
Excellent communication and presentation skills to liaise with executive leadership
Highly organized with strong project management capabilities
Coachable and able to work collaboratively with an existing in-house marketing manager
Familiarity with marketing automation tools, SEO/SEM, and digital advertising platforms
Ability to think creatively and develop innovative marketing campaigns
Strong leadership and team management skills
Experience in the retirement planning/financial services industry (preferred)

Director of Marketing