Scale Army Careers
Scale Army Careers
Scale Army Careers
About the job
This role is open to candidates based in LATAM, Africa, and Eastern Europe. Please note that as this role supports U.S.-based clients, candidates must be available to work during U.S. business hours aligned with the client’s time zone.
Our client is an established ecommerce infrastructure company operating in the custom gifting and print-on-demand space. Their platform enables sellers, ecommerce brands, and online creators to build and sell custom gift bundles without holding inventory. By combining print-on-demand production with fulfillment and branded packaging, the company allows sellers to create and ship personalized gift products at scale. With more than 200 customizable items available, the platform aims to become the “gifting operating system of the internet,” empowering entrepreneurs and online stores to easily create and distribute unique gift products. The company has been operating for several years and is now focused on strengthening its marketing strategy to drive seller adoption, brand awareness, and platform growth.
Location
Fully remote | 9 AM – 5 PM PST
Role Overview
The Growth Marketing Manager will be responsible for developing and executing marketing strategies that drive awareness, adoption, and user acquisition for the platform. This role focuses on reaching ecommerce sellers, creators, and online store owners through a combination of content, social media, and digital marketing campaigns. The Growth Marketing Manager will play a key role in shaping how the platform communicates its value proposition and attracts new sellers while combining strategic thinking with hands-on execution in a fast-moving, entrepreneurial environment.
Key Responsibilities
Marketing Strategy & Platform Growth
Develop and execute marketing strategies to increase platform adoption and seller onboarding
Help refine messaging and positioning around the platform’s gifting and fulfillment capabilities
Identify growth opportunities within ecommerce communities, creator ecosystems, and online marketplaces
Content & Social Media Marketing
Develop and manage content strategies across platforms such as TikTok, Instagram, and YouTube
Create educational and promotional content explaining how sellers can use the platform
Plan and manage content calendars to maintain consistent publishing and engagement
Digital Marketing & Campaign Execution
Launch and optimize digital marketing campaigns to drive awareness and acquisition
Support paid media initiatives where appropriate, including Meta and other digital platforms
Collaborate on creative assets such as short-form video, product demos, and tutorials
Analytics & Optimization
Track marketing performance, including engagement, traffic, and seller acquisition
Analyze campaign performance and optimize marketing strategies based on insights
Provide reporting and data insights to guide marketing decisions
Qualifications
Experience
2–4+ years of experience in digital marketing, growth marketing, or ecommerce marketing
Experience working with ecommerce brands, marketplaces, or SaaS/platform products preferred
Skills
Strong understanding of social media marketing and digital content strategies
Experience managing campaigns across Meta, TikTok, or Google
Ability to translate platform features into clear and engaging marketing messaging
Self-starter with a proactive, growth-oriented mindset
Comfortable working in a fast-paced startup environment
Strong organizational and communication skills
Creative thinker who can balance brand storytelling with performance marketing
What Success Looks Like
Increased awareness of the platform among ecommerce sellers and creators
Consistent pipeline of new sellers onboarding to the platform
Strong engagement and growth across social and digital marketing channels
Marketing systems and campaigns that drive measurable growth
Opportunity
This is an opportunity to join a growing company at the intersection of ecommerce, print-on-demand, and custom gifting. The Growth Marketing Manager will play a key role in shaping the company’s marketing strategy, expanding its reach among sellers and online businesses, and contributing directly to the platform’s growth and adoption.
Application Process
To be considered for this role these steps need to be followed:
Fill in the application form
Record a video showcasing your skill sets
Growth Marketing Manager
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