Organic and Paid Growth Specialist

Are you a full-stack growth unicorn who knows how to craft educational, organic content that scales, launch high-impact campaigns, optimize paid ads, and own every step—from first impression to final conversion?

Can you blend storytelling, psychology, and analytics to craft irresistible content and campaigns that drive measurable growth?

Then we’ve got news for you: this might be exactly the opportunity you’ve been waiting for.

IxDF is a global leader in online UX/UI design education. Industry giants like Adobe and IBM trust our courses to train their teams, and prestigious universities such as MIT and the University of Cambridge use our materials in their curricula.

We’ve assembled an exceptional team of unicorns who support, inspire, and challenge each other every day. We wake up each morning excited to build a brighter future for millions of people around the world.

But something’s missing. And we think it could be you.

This is a role for someone who can “walk the talk.” We’re not looking for a self-proclaimed “brand ninja” or “marketing rockstar.” We want a builder, someone who knows how to get things done, shows proof, not pitch, and lives for measurable outcomes.

Do You Share the Vision of IxDF?
People don’t just buy our courses; they invest in a better version of themselves. That’s why every campaign and content piece we create must do more than “market.” It must reflect what we believe in as a brand:

Show the dream outcome: Help people imagine a future of creative, meaningful work, freedom, fulfillment, flexibility, and impact through great design.
Strengthen belief in success: Build confidence through real stories, practical roadmaps, and expert-led guidance. People should feel, “If they did it, I can too.”
Speed up the time to value: Offer instant wins. Make progress feel close and tangible not someday, but now.
Lower the effort barrier: Make it feel doable. No jargon. No overwhelm. Just human, beginner-friendly, bite-sized steps that meet people where they are.
Your job would be to translate this into headlines, hooks, content pieces, social media posts, campaigns, and data-informed strategy. You’ll create clarity, motivation, and momentum with a dash of unicorn magic.

What You Will Be Doing
You’ll be at the core of our growth engine, running and optimizing the systems that bring learners into our ecosystem. You will:

Create, own and scale organic content that earns attention, builds trust, and drives long-term growth across platforms.
Plan and execute high-impact campaigns for events like Black Friday, New Year, Unicorn Day, and Global Accessibility Awareness Day. You’ll turn briefs into successful results and reports into actionable insights.
Experiment with new channels like TikTok, Reddit, YouTube Shorts—launching quick pilots and scaling what works.
Build and maintain clear, concise documentation and reporting dashboards to make campaign operations more transparent, repeatable, and effective.
Use analytics to learn and iterate, not just report. Your campaigns get smarter every time.
Champion our value proposition—be a brand ambassador for our mission, bringing our voice, vision, and values to life across every touchpoint.
Run and scale paid media on Meta, Google, LinkedIn, and YouTube. From targeting to copywriting to ROAS tracking—you’ll own it all.
About you
You’re an optimizer, a problem-solver, and a builder. More specifically:

You bring storytelling and creativity to your work and can craft organic content that captures attention and connects with users.
You have a sixth sense for micro-copy, and the know-how to writepersuasive, on-brand copy that drives action.
You have experience with launching campaigns across owned and paid platforms and have the track record to show it.
You are comfortable with platforms like Meta Ads Manager, Google Ads, and LinkedIn Campaign Manager, and you understand their constraints and superpowers.
You don’t just launch ads, you improve everything around them: the copy, the images, the funnel, the flow, the analytics.
You’re driven by impact and fluent in data – you use metrics to uncover insights, guide decisions, and optimize performance. But you also understand human behavior, platform psychology, and what makes a message truly land.
You view AI not as a threat or a substitution for that infamous human touch but as a force multiplier of your human capabilities. You use AI to build faster, smarter, and better results.
You have a keen eye for content, and you can quickly understand what type of content is meaningful, appropriate and useful in each situation or each platform.
You love structure and long-term thinking. Spreadsheets, naming conventions, campaign calendars, and systematic planning aren’t just useful to you — they’re how you think, build, and drive success.
You are fluent in written English with exceptional writing skills, grammar and an appreciation for the power of tone, brevity and microscopy.
You are based within the UTC -1 to UTC +3 time zone, which is crucial to ensure optimal collaboration and overlapping working hours.
Bonus points
You stand out if you…

Have experience creating or managing video-centric campaigns.
Know your way around GA4, GTM, and server-side tagging.
What We Can Offer
A full-time position, within a fully remote organization. Daily video-based collaboration with your colleagues from elsewhere on the planet, and you’ll get to meet up on team trips every year.
A work culture with no fluffy titles, political agendas and corporate drama. Your colleagues value your warm character, your strong work ethic, and the results you deliver. Junior or senior, if you embody old-school virtues of always striving to deliver results, learn and become better every day, you’ll thrive at the IxDF.
A daily mission to help impact, empower, and enrich the lives of millions of people by creating affordable high-end design education for everyone across the planet. It’ll be yours too.
A company where the distance between idea and execution is minimal. We’re a highly agile organization with zero bureaucracy or corporate politics – and with exceptional order and efficiency.
A company culture where passion meets high performance and excellence. To help us improve the world (and yourself in the process), you’ll need grit, strong work ethic, long-term thinking, and self-discipline.
We thrive because we have a hands-on attitude and a bias towards actionas opposed to fluff-filled, unrealistic strategies. You’ll need crisp execution skills yourself and the ability to impress your colleagues with concrete results, just like they’ll impress you.

Organic and Paid Growth Specialist