Palesa Sepeng
Digital Marketer & Brand Manager
2022 – 2024
Miss Inspire SA (Social media manager & Content Creator)
Freelance: Social Media Events Promoter
Achievements: Developed and executed a social media marketing campaign for events, resulting in a 30% increase in participation and online engagement, surpassing client expectations.
2018 – 2024
Muandiso NPO (Airshows and Career Exhibitions)
Consultant: Event & Sponsorship
Achievements: Successfully orchestrated and managed a high- profile corporate event, exceeding attendance targets with positive feedback from Sponsors and stakeholders alike.
2024
MyBrand (Website Content Development & Graphics)
Consultant: Website Content writer
2019- 2024
Nakisa Products (Brochure design & Market EntryStrategy)
Consultant: Event & Sponsorship
2019- 2024
Peeze Farm (Social Media Strategy)
Consultant: Social Media Planner
Achievements: Developed and executed a comprehensive social media strategy resulting increase in engagement and a growth in followers within six months.
2015 – 2017
DENEL AVIATION (Newly named Denel Aeronautical)
Communications Officer
Communication Strategy Development: Developed and implemented comprehensive communication plans to ensure effective internal and external communication for Denel Aviation.
Brand Management: Monitored and managed Denel Aviation’s overall image to uphold a positive brand reputation and alignment with organisational objectives .
PR Coordination: Coordinated ongoing internal and external public relations and communication activities to enhance brand visibility and reputation.
Organizational Culture: Spearheaded initiatives to foster a strong internal organisational culture and increase brand awareness among employees.
Stakeholder Relationship Management: Built and maintained a robust network of relationships within and outside Denel Aviation to advance organisational goals and partnerships.
2013 – 2015
DENEL AVIATION (Newly named Denel Aeronautical)
Marketing and Event Coordinator
Event Coordination: Planned, organised, and executed various events, managing logistics and collaborating with vendors. Marketing Collateral: Contribute to the creation of marketing materials, ensuring alignment with brand guidelines.
Digital Marketing: Assist in digital marketing efforts, including website development as well as maintenance and email campaigns. Social Media Management: Orchestrated strategic social media campaigns, enhancing brand visibility and engagement, while driving measurable results in alignment with marketing objectives. Event Promotion and Public Relations: Executed promotional campaigns and liaise with media for event coverage.
Stakeholder and Attendee Management: Served as a primary contact for event attendees, ensuring a positive experience. Managed stakeholder database and increasing engagement opportunities.
Cross-Functional Collaboration: Collaborate with internal teams, managing budgets, and conducting post-event evaluations. Achievements: Seamlessly transitioned into the role of Communications Officer, reinforcing a track record of continuous growth and adding significant value to the team.
2012 – 2013
Denel Aviation (Newly called DENEL Aeronautical)
Communications Intern
Assisting with Content Creation: Collaborated with the communications manager to develop content for various platforms including social media, newsletters and internal communications.
Managing Social Media Channels: Helped manage and monitor social media channels by creating posts, engaging with followers. Providing Administrative Support: Assist with administrative tasks such as scheduling meetings, managing calendars, organising files, and responding to inquiries from stakeholders. Supporting Event Coordination: Aid in the coordination of events, including logistics planning, vendor coordination, and onsite support to ensure successful execution.
Contributing to Strategic Planning: Participate in meetings and brainstorming sessions to contribute ideas and insights for communication strategies, campaigns, and initiatives. Achievements: Received recognition from the communications manager and senior leadership for outstanding performance culminating in a full-time position offer.
2011- 2012
AEIGIS Global, Sunninghill
Call Centre: Customer Service Consultant
Provided sales and insurance knowledge to clients, upselling products during customer service calls.
Demonstrated effective customer service, resolving issues and inquiries promptly and accurately.
Maintained high-level customer service standards and consistently met goals and deadlines.
Implemented process improvements to enhance service efficiency and quality.
Negotiated with potential clients to generate revenue for the company.
Achievement: Recognised for outstanding performance, leading to a promotion within three months to a permanent sales position.
- content management
- creative writing
- marketing and brand management
- META ads
- social media ads