Lead Generation Specialist

About the job

We are hiring a Lead Generation Specialist for a U.S.-based residential real estate company. This is a Full-Time remote role, focused on high-volume outbound calling, CRM/database management, and outreach to new-construction builders to gather incentive packages. The ideal candidate is a persuasive and professional communicator, highly organized, coachable, resilient, goal-oriented, and comfortable working to clear activity and conversion targets.

Key Responsibilities:

Conduct high-volume outbound calls to targeted neighborhoods to generate and qualify seller and buyer leads, introduce the brand, and set appointments
Share resources (e.g., YouTube channel links) with prospects and nurture relationships through follow-ups
Maintain, segment, and update the CRM; track pipeline stages, tasks, and follow-up schedules for active buyers and sellers
Coordinate a weekly email update to buyers/sellers; source relevant local market data and collaborate with the client’s design/marketing resources for delivery
Research local market trends, new communities, and real estate updates to inform outreach, emails, and social content
Prospect and build relationships with new-construction builders; compile and regularly update incentive packages for marketing
Utilize an auto-dialer (e.g., Vulcan7) and call scripts; accurately log call outcomes and notes
Report daily/weekly KPIs (dials, contacts, appointments, conversions) and recommend process improvements
Follow calling best practices and comply with Do-Not-Call regulations and relevant guidelines

Required Qualifications:

2+ years of experience in real estate inside sales, cold calling, or lead generation for US residential markets
2+ Proven track record meeting or exceeding call, contact, and appointment-setting goals
2+ years CRM management (Deal machine, GHL, Pipedrive) hygiene and follow-through
Excellent business level English communication skills with a professional, client-facing phone demeanor
Strong organization and attention to detail.

Preferred Qualifications:

1+ Experience prospecting for new-construction communities and engaging builders for incentives
1+ Familiarity with email marketing tools (e.g., Mailchimp, Constant Contact) and basic Canva edits; short-form video familiarity is a plus
Self-starter comfortable working remotely, taking direction, and executing repeatable processes

Required Skills & Tools:

Experience using CRM systems (e.g. Deal machine, GHL, Pipedrive)
Experience using Dialers (e.g., Vulcan7, 3CX, etc.)
Experience with Google workspace (Gmail, Google calendar etc.)
Experience using Email marketing tools e.g., Mailchimp, Constant Contact)
Experience with Canva, or similar editing platform

Schedule & Pay:

Full-Time position; Monday–Friday, 9:00 AM–5:00 PM Eastern Time (US)
Fully remote role for a United States based client
Pay ranges from R14, 000 – R16, 000 per month
Commissions also paid monthly. The commission can vary depending on the deal value or scope of the service offered.
Annual raises, bonuses and US holidays available

System Requirements:

Internet speed of at least 20 Mbps upload and download
Computer with a 2.4 GHz processor or higher
8 GB of RAM or higher
Windows 10 or newer, or Mac OS X 10.10 or newer
HD 720p webcam
Headset with microphone

Benefits:

Competitive pay rates
Consistent hours and predictable workload
Fully remote work
Direct collaboration with a US real estate professional, making a real impact
Supportive and inclusive work environment
Opportunity to grow alongside a high-performing real estate operation

If you’re a driven, organized, and confident communicator ready to grow with a dynamic U.S. real estate team, we’d love to hear from you, apply today and take the next step in your sales and marketing career!

Lead Generation Specialist